Film industry company works with Quadrangle Architects on design challenge, turning traditional office space into a creative hub
The reception area in the new home of Deluxe Toronto Ltd. – the top three floors at 901 King St. W. The firm handles post-production, visual effects and content deliveries for film and television projects.Wallace Immen/The Globe and Mail
Deluxe has made a significant capital investment to retrofit the 62,000-square-foot space, to create a professional branded environment – a fun workplace decorated with movie quotations and art.Wallace Immen/The Globe and Mail
Deluxe conference room. The project was designed by architecture and interior design firm Quadrangle Architects Ltd. – specialists in design and technical requirements for film and broadcast facilities.
Deluxe employs top-level technicians and creative artists who are in high demand. The new digs have made it easier to recruit talent, says Nick Iannelli, vice-president of operations and customer service at Deluxe.Wallace Immen/The Globe and Mail
The view looking east toward downtown Toronto from 901 King St. W. The remodelled 23-year-old building has become a hub for other creative-class tenants, with many employees choosing to live nearby in Liberty Village, Mr. Iannelli adds.Wallace Immen/The Globe and Mail
Deluxe post processing engineer edits a feature. Studio technicians generally work in the dark but black-out shades can easily be raised to provide natural light during breaks or meetings.Wallace Immen/The Globe and Mail
Banks of automated servers feed features to on-demand entertainment services while other computers provide archival storage. The company also provides consulting services to fight content piracy.
Deluxe’s need for a full-size theatre required major surgery for 901 King. To provide the height, Quadrangle created a two-storey addition to the rear of the eighth floor.
Inside the completed screening room – a full-scale theatre with a wide array of editing consoles. The state-of-the-art facility demonstrates how the Canadian post-production industry has strengthened and matured. Read full story at link below: A Deluxe space to make movie and TV magic.