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The Globe and Mail

Growing your influence within the marketplace

Credibility, confidence and trust are important prerequisites when trying to increase revenue. Without them, it will be difficult to generate the lead or close the sale.

Social media is a great tool for building these three fundamentals, but there are many other ways to build your influence in these areas.

Your Business columnist, Ryan Caligiuri was here to take your questions, discuss his latest column and share insights and examples that SMBs can use to build credibility, trust and confidence in their marketplace.

Click on the box to read a transcript of the discussion. Readers using mobile phones, follow this link.

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