Generative AI enhancement turns innovative HR and payroll app into intuitive advisor for small businesses; Solution to be offered in Europe this fall.

ROSELAND, N.J., Aug. 1, 2023 /PRNewswire/ -- As entrepreneurs and small business owners look for opportunities to grow their businesses while balancing demands on their time, ADP's groundbreaking, AI-driven mobile app, Roll by ADP, now leverages generative AI to offer them even greater HR and payroll support with deeper insights. As part of a growing strategy, ADP is combining the power of generative AI technology, its unparalleled global workforce data, and unmatched industry expertise to help empower businesses to confidently grow.